Fresh Fish 2010: The FF 2010 Participants

A bit delayed, here at last: The contributions to the collective show by the Fresh Fish 2010 entrants. Enjoy!

© Peter Lindberg 2010

Fresh Fish 2010: Tota’s Winning Collection

Here are the promised images from the final show of Fresh Fish 2010 showing the collection if winner Tota (Thorhildur Johannesdottir). Click away for full size images!

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

Tota 2010

© Peter Lindberg 2010

Fresh Fish Winner of 2010: Tota

This years winner is Tota! Tota is originally from Iceland and lives since one year back in Stockholm. Now the winner of this years Fresh Fish, Gothenburgs no.1 fashion prize! Tota was actually one of 3 designers I myself guessed to be this years winner. Read more about her in the coming weeks. Here she is with the models that showed her winning collection. She has a site too: Tota

Desiner Tota with models wearing her pieces

© Peter Lindberg 2010

Designer-feature: Rebecca Pirosanto

Batik Dress

Batik Dress

Treated/ruffed cotton dress

Treated/ruffed cotton dress

Glittery sleeve dress

Glittery sleeve dress

Biography: Rebecca Pirosanto

Born in Sweden by Italian parents (her grandfather was born in Italy) and raised next to the sea in Långedrag in Gothenburg, Sweden. Rebeccas childhood summers were spent in both Italy or in Kungshamn (small rural fishing-town in Bohuslän, Sweden). She was early taught to fight for what she wanted. The interest in clothing and design was born spending time in her grandmothers cloth-shop, botanizing in fabrics, buttons and sewing-patterns. Her grandmother was the one who taught her to sew and showed her the different qualities and taught her to be inspired by the fabrics and materials.

As the years went by her parents more and more noticed her passion for design and fashion. They have always been 100% supporting her efforts and she received much help from them along the way. In 2006 her dad renovated a room in their basement and Rebecca got her first atelier/studio for which she is very grateful.

Rebecca has a hard time telling what her true sources of influences are, mostly because they are so many. Mostly she thinks that the feeling of creating and the possibilities it opens in relationship with the fabrics.

Her next goal is to get accepted into Tillskärarakademien, a school for learning cutting, pattern-making and sewing. Her ultimate goal is to be able to make a living from her designs. We at FashionFriend believes she has the right talents and capabilities to make dream come true!

Rebecca Pirosanto has no homepage at this moment but she is working on getting one and when it gets online FashionFriend will link to it. Her e-mail is rebecca.pirosanto[a]hotmail.com Photographs by Gustaf Nisses, text editing and image post-production by Peter Lindberg of FashionFriend

Blue jacket with red skirt

Blue jacket with red skirt

Wine-red jacket

Wine-red jacket

Jeans with top

Jeans with top

Mustard dress

Mustard dress

Green dress

Green dress